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What is the KOR Mindful Beauty Routine?The KOR Mindful Beauty routine uses KOR Mindful Beauty Cleanser, Eye Serum, Anti-Aging Serum, Eye Cream, and Day + Night Cream twice a day. Here are the six steps we recommend: 1) First cleanse your skin. Apply Cleanser to damp skin, massage in, and rinse off. For a light exfoliation, use a damp washcloth and gently sweep the cloth upwards until desired exfoliation is achieved. Rinse thoroughly. 2) Apply Eye Serum. Gently roll on the serum under the eyes and up to the outside corners. Appreciate the soothing coolness of the stainless-steel rollerball. Then, very lightly dab to set the serum and be sure the entire area is covered. Avoid the deep inside corner of the eye. 3) Apply Anti-Aging Serum. Apply a small amount to face and neck area ending with an upward sweeping motion. 4) Wait for two minutes or more (or as little as 30 seconds if it’s one of those days!). 5) Apply the Eye Cream. Dab gently under the eyes and up to the outside corners with your fingertip. Avoid the deep inside corner of the eye. 6) Apply the Day + Night Cream. With your fingertips, apply a small amount ending with an upward sweeping motion. The right amount leaves you with a soft glow and not a deep shine. For more intense hydration, apply a little extra with your nighttime routine in the areas that you intend to benefit. We've recommended a typical routine here, but your best you is the you that you know and love! If you have a routine that works better for you, then stick with it. If you discover once a day for all or some of the products is a better fit for you, then follow it. You know your body best. Mindful Beauty is about awareness. Notice how your skin responds to each product and employ the best routine for you. Sometimes you may want to adjust your routine if your body's hydration or gut health is off. Also, less may be more. KOR Mindful Beauty formulas include many powerful ingredients. A smaller amount of product may work better under certain conditions. Be mindful of what works best for you and have fun discovering your best you!
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I’m in my 20’s (30’s, 40’s). Is KOR Mindful Beauty Anti-Aging Serum right for me?Our Anti-Aging Serum is intended for your skin at any age. KOR’s Anti-Aging Serum is carefully crafted with ingredients that nourish, hydrate, repair and protect. It’s also loaded with antioxidants that can help prevent premature aging. Our serum does not have harsh chemicals or ingredients that can clog pores like those that may be included in other products not appropriate for younger skin.
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Do I have to wait two minutes between serums and creams?Two glorious minutes! We love this part of the routine. Two minutes or more is optimal to let the serum penetrate as deeply as possible and begin its beneficial effects under the surface. We highly encourage two minutes, but if you can only eek out seconds, do your best and try for two minutes during your next routine. Why do we love two minutes? Everyone has a different answer. Some use the time to brush and floss or up-do their hair, others optimize mindful beauty by breathing, meditating or even simply smiling. It’s also a great time to hug your kids, your SO, or yourself. We encourage you to embrace two glorious minutes and make it mindful!
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What is Mindful Beauty?Mindful beauty is a holistic approach to elevating your self-care moments to a more bountiful me-time experience. Mindful beauty is intended to encourage the gifts of calm and wellness inside and out. In addition to using natural ingredients that nurture your skin, mindful beauty may include adding breathing, meditation, diffusing essential oils or listening to calming music to your self-care experience. If negative self-image thoughts creep in, let them go, and remember that the things we tend to criticize about ourselves are the same things that endear us to others. KOR embodies mindful beauty by using ingredients that are packed with natural, nurturing ingredients, and by giving a portion of all profits to the American Foundation for Suicide Prevention (AFSP) so you can know your beauty is a gift to others in more ways than one!
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Shouldn’t I be paying more for quality skin care products?We’ve carefully crafted our products without skimping on quality so we could pass that savings onto you! We’ve experienced too many times paying more for products that frankly weren’t that great. Our focus is on a great product with premium ingredients, and if we can save in production, we pass that on to you. Congratulations on finding a great deal!

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